Throwback Thursday. Toyota Corolla

Throwback Thursday 1966 Toyota Corolla

It's one of the Best Selling Cars of All Time

1966 Toyota Corolla

 

 

It was 1966, the British Government announced plans for the decimalization of the Pound Sterling, The Soviet space probe Venera 3 Crashed on Venus,  becoming the first spacecraft to "land" on another planets surface. Indonesia asked for peace negotiations with Malaysia and the final episode of The Dick Van Dyke Show aired. America was in Vietnam; The Battle of Long Tan and the United Farm Workers Union was formed. 

It was an eventful year, but amongst all the history, a little car found it's way into the hearts of Americans.  The little 1400 cc T and 1600 cc 2T OHV car came in two trims. The Toyota Corolla Levin and Sprinter Trueno.

It's been 48 years, and Toyota has sold more than 40 million Corolla's and it is expected that another 300,000 of them will be sold this year.

It's come a long way... 

Honda's New Media Strategy for Millenials

Honda Targets Gen Y for New 2014 Civic Si

Move over Michael Bolton, Nick Cannon's stepping in?

 

 

We all saw the Michael Bolton Honda ads around Thanksgiving and Christmas. Which makes sense, as most of Honda's age demographic falls into the 40's and 50's.  Not to mention stars endorsing auto manufacturers isn't anything new either. We have Ron Burgandy advertising for Dodge, Crocodile Dundee for Subaru back in the day and many more.

Here's where the fun comes in. Honda is completely revamping their media strategy toward Gen Y Millennials ( 1980's- early 2000's) with a 70-20-10 media strategy according to Honda News and Mediapost. 70% devoted toward building new sales and brand awareness, 20% on marketing toward new media and 10% against digital and advant garde media. 

Only 21% of sales fall under the age of 35; but Honda says the Civic is the best selling car amongst that age group.  Over 300,000 were sold in 2013 and Honda is pressing harder for 2014.  Not only are they going to hit social media hard, but they have launched a campaign featuring Nick Cannon and the New Civic Si, sporting a new hashtag #Bestyourself.  So far the company has made it to 1.5 Million likes on facebook and other medias like google+,  twitter & instagram shortly behind. 

 #BESTYOURSELF

Craig Bickmore Executive Director of New Car Dealers of Utah

Craig Bickmore Executive Director of New Car Dealers of Utah

Utah International Autoshow at Southtowne Expo Center.

Special guest Craig Bickmore, Executive Director of New Car Dealers of Utah will join us Saturday on 1280 The Zone at 11:00 AM to talk about the Utah International Auto Show This weekend!
Tune in for news, new trends, recalls and more about what's coming for 2014-15!
Click here to see the MAP.

New Car Arrivals for Utah Auto Show

Utah International Auto Show, Southtowne Expo Center

Utah Auto Show Jan 17th - 20th

Friday,  January 17, marks the 2014 International Auto Show at the Southtowne Expo Center.  This is the chance to check out every new Hybrid, Natural Gas, Electric and new traditional 2015 Models. See whats in the future for Bluetooth, Stereos, Cameras, Eyesite, Power distribution and more!

When:
Friday, January 17  |  11 a.m. - 10 p.m.
Saturday, January 18  |  10 a.m. - 10 p.m.
Sunday, January 19  |  10 a.m. - 8 p.m.
Monday, January 20  |  10 a.m. - 8 p.m. (Martin Luther King, Jr. Day)

South Towne Expo Center
9575 South State Street
Sandy, UT 84070

Who's Showing up? Check out the 2014 Utah Auto Show Map & Vendor List.

Subaru - New Hybrid Crosstrek, WRX & STi Models
Nissan
Scion
Mazda

Ford
Honda
Jaguar
Kia
Volvo
Lincoln
Volkswagen
 RAM
Jeep
Chrysler
Dodge
Fiat
Toyota
Acura
Chevrolet
Hyundai
Buick 
GMC
Mercedes Benz
BMW
Mini
Infiniti

Admission to the event is $8 for adults, $6 for seniors (62 and older), military w/any DOD ID and children (7-12) and children 6 and younger are free. On Family Days, Sunday, January 19 and Monday, January 20, children 12 and younger will be admitted free when accompanied by a paying adult. Advance E-tickets can be purchased at www.AutoExpoUtah.com.

Performance Friday - Porsche 911 Carrera 4S

1/10/2014
Utah Car Cents

PERFORMANCE FRIDAY

Porsche 911 Carrera 4s

 

She's lean, toned and has struts to die for.  Today's performance pick is the Porsche 911 Carrera 4S.  With a curb weight of 3401lbs and a 39/61% weight ratio, 3.8L/400hp/325-lb-ft flat-6 this monster racks a "3.9 0-60 MPH and 12.3 Sec Quarter Mile @ 114.4 MPH."   -AutoBlog

Are you drooling yet? I am...   

  

 

The driveline consists of a 7-sp twin-cl auto, AWD Suspension, F;R set up with coil springs, adj shocks, anti-roll bar. Brakes, F;R 13.8-in vented, drilled ceramic disc with a braking distance of 98 ft from 60-0 MPH. Fast enough brake time to save the neighbors stray dog. 

 

 

 

Porsche has been keeping it classy for decades and more to come. The 911's driving experience is one to remember. The sleek curves and aggressive styling keep it at one of the most popular cars amongst enthusiasts. Not to mention the 911's cabin livability, awe inspiring home sweet home, even if your 6'1''.   Best of all, it's all yours for $151,260 big ones.  Pfffffft, pocket change right.

Throw Back Thursday - Utah Car Cents

Throw Back Thursday

The Volkswagen Thing

1/9/2014
Utah Car Cents

 

It was 1973,  CBS had just sold the New York Yankees to a syndicate led by George Steinbrenner for $10 million.  Aerosmith released their debut album. Elvis Presley had the first worldwide telecast that was watched by more people then the Apollo moon landing and Volkswagen released a new rear engine 4-door Cabriolet.

The Thing was purchased by NATO as a military envoy vehicle and as dune buggies in mexico. The Thing quickly grew a following amongst off-roaders and car clubs alike. So much, Volkswagen has produced a few new concepts... 

Nissan Rogue - The Briefcase

Nissan Rogue  - The Briefcase

 Have you Seen This? Whatever you thought about the Nissan Rogue, Think Again.

 

Winner winner chicken dinner! Autoblog was the first to share,  Nissan's running a new social media campaign called 'Open the Briefcase'.  The contest asks participants to pick 1 of 3 briefcases while cracking the code which can lead to the giveaway of 3 Brand New, Redesigned Nissan Rogues.

2014 Nissan Rogue Spec.s

•  2.5-liter DOHC 16-valve 4-cylinder
• 170 hp @ 6,000 rpm
• 175 lb-ft @ 4,400 rpm

 









My only question is where's the turbo?